Client stage
The Aspiring Entrepreneur
You have the idea. Now you need a plan.
You’re thinking seriously about starting a business, or you’ve just begun. The risk at this stage isn’t lack of effort. It’s building on assumptions nobody has tested.
Questions we work on
- Is this a real business or an expensive hobby?
- Who is the customer, and why would they pay?
- What should I do first, and what can wait?
Where we help
- Clarity on the opportunity
- Positioning and structure
- A first business plan you can act on